Strategic Plan

Mission Statement
Advancing Decorative Concrete Contractors Through Education and Networking

Vision Statement
Decorative Concrete Council contractors are the contractors of choice.

Goals and Strategies

Goal #1 50% of DCC members have a Member Matrix number of 15+ no later than 1/1/2021

• Continually reinform members of resources/benefits

• Increase CEU opportunities

• Directly address members having 10-14 matrix points

• Create a DCC-specific member retention program

Goal #2 Set the standard for decorative concrete systems

• Develop CSI/MasterSpec format specifications and promote to design community

• Produce Position Statements on topics directly affecting decorative concrete contractors

Goal #3 Expand and strengthen use of technology to improve communication to and from members

• Apps – Develop an app to include events, key technical documents, email forum Q&A, concrete calculator, and other appropriate information. Complete by Annual Conference 2020.

• Overhaul the website to be more informational and user-friendly. Complete December 2020.

• Continue to build and refine our social media presence.